SHIFT SESSIONS

Socio-Technological Coaching

SHIFT SESSIONS Vol. 3: Data-Driven Business Models – Data Monetization

Data-Driven Business Models: Data-as-an-Asset

Society is becoming increasingly reliant on data, especially with the advent of AI. However, a small handful of organizations with both massive data assets and AI capabilities attained worrying levels of control which is a danger to a free and open society. European companies aim to unlock data, for more equitable outcomes for users of data, using a thoughtful application of both technology and governance. On Decentralized Data Marketplaces companies and individuals can publish data, stake on data (curate), and buy data. Typically, data has automatic price discovery, and is published as interoperable ERC20 datatokens. A privacy-preserving “Compute-to-Data” approach enables private, or other sensitive data to be bought & sold.

Decentralized Data Marketplaces

Companies with data-driven business models base their core business on data. This focus, on data can affect all dimensions of a business model; the value proposition and value added or the revenue model. Value added is generated from data by leveraging data as the company’s key resource; i.e. its core activities include data acquisition, data evaluation or data use. Data-driven solutions show that when data becomes the core element of a business model, this goes far beyond evaluating and using data to make the process of value creation more efficient. Companies must ask themselves how they can use technologies as well as existing or new proprietary and third-party data to deliver data-driven services and products.

Shift Sessions Vol. 3 – Roundup

In this Shift Session, we explain how data can be generated, distributed and monitized in order to become the basis for data-driven business models: data becomes an asset. Based on an in-depth practical experience with data management, we discuss the impact of decentralized data marketplaces on the business landscape in general and your industry. Based on your insights into your enterprise and the market you’re in, we envision how you and your company can leverage data to create business models on top of it and achieve operating excellence leveraging decentralized data marketplaces.

After the Shift Sessions, you will have mastered data monetization fundamentals. You will have gained a strong basis for discussing with other executives, engineers, and investors. You can create ideas for new business approaches based on data-driven businesses and orchestrate or trigger joint strategies with competitors or other market participants.

Shift Sessions Vol. 3 – Topics

In this Shift Session, technological, business, organizational, legal,  and regulatory aspects of SSI will be discussed and put into a broader context.

  • Technology: Data marketplaces allow for the exchange of data in a secure, privacy-preserving fashion. These aspects and their impact will be discussed and compared to existing centralized data-driven solutions.
  • Business: Due to its decentralized architecture, Decentralized Data Marketplaces differ from other data business concepts regarding their potential of allowing for a compute-to-data ability to contract.
  • Organization: In contrast to traditional organizations, Decentralized Data Marketplaces inherit the need for a Blockchain / DLT-based governance model that lays the base for all network decisions. We discuss the Institutional Role Model (IRM) as a foundational layer for governance elements and what is needed to exchange decentralized verifiable credentials sustainably or create and organize a respective Blockchain-based consortium.
  • Legal/Regulatory: A decentralized data marketplace has to comply with laws and regulations that have been initially designed for centralized entities. We explain how existing European rules and laws and Decentralized Data Marketplaces fit together.

About Shift Sessions Vol.3 Data Monetization

This Shift Session is being organized under the patronage of the European Blockchain Association e.V., which provides theoretical and practical expertise in its Working Groups Professors of Technical University Munich TUM, and Zeppelin University, provide academic coaching, and Data Architects of Ocean Protocol provide practical coaching.

Academic Lead: Prof. Dr. Wolfgang Schulz
Business Lead: Michael Reuter

If you are responsible for overseeing and /or managing a company, and you feel the need to learn more about data-driven business models, data monetisation and their diverse future impacts on your enterprise, feel free to contact us to arrange for your personal coaching Shift Session:

info@shiftsessions.org
www.shiftsessions.org

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SHIFT SESSIONS Vol. 2: Data Sovereignty Based On Self-Sovereign Identity (SSI)

Data Sovereignty

Data sovereignty is the idea that data are subject to the laws and governance structures within the nation it is collected. The concept of data sovereignty is closely linked with data security, cloud computing and technological sovereignty. Unlike technological sovereignty, data sovereignty is specifically concerned with questions surrounding the data itself. Data sovereignty is usually discussed in relation to trans-national, and trans-organisational, data flows. With the rise of cloud computing, many countries, and subsequently organisations, have passed various laws and rules around control and storage of data, which all reflects measures of data sovereignty. Many countries have some sort of data sovereignty laws in place, and various types of public and private organisations.

Self-Sovereign Identity (SSI)

With Self-Sovereign Identity (SSI), the individual identity holders can fully create and control their credentials, although a nation can still issue a digital identity in that paradigm.

SSI is an approach to digital identity that gives individuals full control of their digital identities. SSI addresses the difficulty of establishing trust in an interaction. In order to be trusted, one party in an interaction will present credentials to the other parties, and those relying parties can verify that the credentials came from an issuer that they trust. In this way, the verifier’s trust in the issuer is transferred to the credential holder.

For an identity system to be self-sovereign, users control the verifiable credentials that they hold and their consent is required to use those credentials. This reduces the unintended sharing of users’ personal data. This is contrasted with the centralized identity paradigm where identity is provided by some outside entity, so-called trust providers.

In early 2021, the German government has accelerated its efforts to create data sovereignty in Germany. It has mandated several representative organizations to develop SSI-based use cases in several industries, such as tourism, the hotel industry, or mobility.

Shift Sessions Vol. 2 – Roundup

In this Shift Session, we explain the foundational technological aspects of a Self-Sovereign Identity architecture. Based on an in-depth practical experience with SSI technology, especially with regards to GAIA-X, we discuss the decentralized identity architecture impact on the business landscape in general and your industry. Based on your insights into your enterprise and the market you’re in, we envision how you and your company can leverage SSI technology to ensure data sovereignty and achieve operating excellence leveraging decentralized digital identities.

After the Shift Sessions, you will have mastered SSI fundamentals. You will have gained a strong basis for discussing with other executives, engineers, and investors. You can create ideas for new business approaches based on decentralized digital identities and orchestrate or trigger joint strategies with competitors or other market participants.

Shift Sessions Vol. 2 – Topics

In this Shift Session, technological, business, organizational, legal,  and regulatory aspects of SSI will be discussed and put into a broader context.

  • Technology: SSI is a decentralized identity architecture allowing the exchange of verifiable credentials. These aspects and their impact will be discussed and compared to existing centralized identity solutions.
  • Business: Due to its decentralized architecture, SSI differs from other identity concepts regarding their potential of allowing for a contextualized, ad-hoc ability to contract. SSI’s impact on the cost side, as well as the revenue side, will be discussed.
  • Organization: In contrast to traditional organizations, SSI inherits the need for a Blockchain / DLT-based governance model that lays the base for all network decisions. We discuss the Institutional Role Model (IRM) as a foundational layer for governance elements and what is needed to exchange decentralized verifiable credentials sustainably or create and organize a respective Blockchain-based consortium.
  • Legal/Regulatory: A decentralized organization with an SSI architecture has to comply with laws and regulations that have been initially designed for centralized entities. We explain how existing European rules and laws and SSI fit together.

About Shift Sessions Vol.2 The Impact of Blockchain on the Business Landscape

This Shift Session is being organized under the patronage of the European Blockchain Association e.V., which provides theoretical and practical expertise in its Self-Sovereign Identity Working Group EUSSI. Professors of Technical University Munich TUM, Zeppelin University, and htw Saar, provide academic coaching, and SSI Architects of Datarella GmbH provide practical coaching.

Academic Lead: Prof. Dr. Wolfgang Schulz, Prof. Dr. Horst Wieker
Business Lead: Michael Reuter

If you are responsible for overseeing and /or managing a company, and you feel the need to learn more about Self-Sovereign Identity (SSI) and its diverse future impacts on your enterprise, feel free to contact us to arrange for your personal coaching Shift Session:

info@shiftsessions.org
www.shiftsessions.org

Published by KMR on | Permalink

SHIFT SESSIONS Vol. 1: The Impact of Blockchain on the Business Landscape

Blockchains & DLT

The COVID-19 pandemic accelerated the pace of the digital transformation. Besides AI, Blockchain, and other Distributed Ledger Technologies (DLT) are very likely to make the most transformative and dramatic changes in the way businesses function during the next decade. They remove an inherent weakness of the internet as such: communication on blockchains means real transactions – no copy and paste, with double-spending and digital rights methods (DRM) issues, but value transfers, from one participant to another. The Web 3, as the Blockchain space, is also called being the natural successor of the Web 1 e-Commerce era, and the Web 2 Social Media era brings unequivocal value transfer, data immutability, and data consistency. 

The Decentralization Paradigm Shift

This foundational technological layer results in a paradigm shift for the global business landscape. International trade, global supply chains, and commerce depend on seamless data exchange within networks of trust. Since Blockchains provide these highly secure data protocols, businesses can safely collaborate and cooperate with their competitors (“co-opetition”) without fearing data loss, breach of secrecy, or other related dangers. On a Blockchain, competitors can collaborate by sharing what they have agreed upon, cooperate by jointly building on shared IP, and even compete by building and marketing applications on top of the together created tech layer. This possibility to collaborate in a risk-free environment allows for unprecedented business opportunities – especially for European enterprises that are increasingly facing competitive pressure from the United States and China.

Shift Sessions Vol. 1 – Roundup

In this Shift Session, we explain the foundational technological aspects of Blockchains and DLT. Based on the longtime theoretical expertise and practical experience with Blockchain technology, we discuss the technology’s impact on the business landscape in general and your industry. Based on your insights into your enterprise and the market you’re in, we envision how you and your company can leverage Blockchain technology to achieve operating excellence and build new business models or ecosystems. After the Shift Sessions, you will have mastered Blockchain technology fundamentals. You will have gained a strong basis for discussing with other executives, engineers, and investors. You can create ideas for new collaborative business approaches and orchestrate or trigger joint strategies with competitors or other market participants.

Shift Sessions Vol. 1 – Topics

In this Shift Session, technological, business, organizational, legal,  and regulatory aspects of Blockchain technology will be discussed and put into a broader context.

  • Technology: Blockchain is a decentralized database and ledger with several inherent features, such as immutability of data and cryptographic encryption. These aspects and their impact will be discussed and compared to existing centralized non-blockchain solutions.
  • Business: Due to its decentralized architecture, Blockchain differs from other database software regarding their cost-savings potential and their ability to allow new business models. Blockchain’s impact on the cost side, as well as the revenue side, will be discussed.
  • Organization: In contrast to traditional organizations, a Blockchain-based structure inherits the need for a governance model that lays the base for all network decisions. We discuss a governance model’s elements and what is needed to run a decentralized organization sustainably or create and organize a blockchain-based consortium.
  • Legal/Regulatory: A decentralized organization has to comply with laws and regulations that have been initially designed for centralized entities. We explain how existing European rules and laws and Blockchain-based organizations fit together.

About Shift Sessions Vol.1 The Impact of Blockchain on the Business Landscape

This Shift Session is being organized under the patronage of the European Blockchain Association e.V., which serves as a superior, neutral body to aggregate and coordinate Blockchain activities throughout Europe and to provide Non-European parties access into the European blockchain ecosystem. Professors of Technical University Munich TUM, Zeppelin University, and htw Saar, provide academic coaching, and Blockchain Architects of Datarella GmbH provide practical coaching.

Academic Lead: Prof. Dr. Jürgen Ernstberger
Business Lead: Michael Reuter

If you are responsible for overseeing and /or managing a company, and you feel the need to learn more about decentralization, Blockchain, and its diverse future impacts on your enterprise, feel free to contact us to arrange for your personal coaching Shift Session:

info@shiftsessions.org
www.shiftsessions.org

Published by KMR on | Permalink